Over the past twenty years, Shopify has become one of the top e-commerce platforms in the world. Brands that use Shopify Plus, start-ups, and big companies find it easy to manage their online stores. Shopify works for all online sellers, whether direct-to-consumer, business-to-business, small local shops, or large international stores. Even subscription-based businesses can sell their products through Shopify. If you want to sell online, Shopify can help you do it.
In this article, we will examine some successful Shopify stores. We have chosen some of the most popular brands with Shopify stores in 2024. You might be surprised to see who made our list of top Shopify stores, from well-known household names to new and trendy brands and even some of the world’s top musicians.
Top Leading Brands on Shopify Plus
Discover the biggest and most successful brands that use Shopify Plus to enhance their online stores. These top companies show how powerful and versatile Shopify Plus can be for businesses aiming to grow in the digital marketplace.
➀ Gymshark: A Shopify Plus Success Story
Gymshark’s rise to fame in 2020 stood out among popular Shopify stores. Founded by student Ben Francis, this fitness clothing brand transformed from a small garage operation with Ben packing orders to a business valued at $1.4 billion in just a decade. It’s one of the few UK companies to achieve such growth quickly—only eight others have since 2001.
After a challenging Black Friday on Magento, Gymshark switched to Shopify Plus and has seen steady growth. The company continues to expand, including opening a new flagship store on London’s Regent Street. It remains a leading example of brands that use Shopify Plus, thriving into 2023 and showing no signs of slowing down.
Gymshark’s switch to a headless architecture has dramatically improved its online store management. This method allows them to refresh their website’s design without interfering with the technical side.
It makes updating the site faster and more efficient, helping them implement changes and enhancements quickly. This adaptability is crucial for keeping up with the rapid changes in online shopping, ensuring that Gymshark stays ahead in the e-commerce world.
Gymshark has adopted a headless e-commerce approach, integrating Shopify with the Contentful CMS to create a more adaptable online store.
➁ Islamic Wall Decors
Islamic Wall Decors offers a unique collection of beautifully crafted wall art to enhance your living spaces. Featuring a wide range of designs, from intricate calligraphy to stunning geometric patterns, our products bring elegance and tranquillity to any room. Each piece is carefully created to reflect the beauty and depth of Islamic art, making it easy to find the perfect decor to complement your home.
Our Shopify store makes exploring and purchasing your favourite wall decors simple. With user-friendly navigation and detailed product descriptions, you can easily find the ideal artwork to suit your style.
Whether you want to add a touch of sophistication to your living room or create a serene atmosphere in your study, Islamic Wall Decors offers high-quality, meaningful art that fits your needs. Join us in celebrating Islamic design’s beauty and transforming your home today.
➂ Exploring Hirshleifers
Hirshleifers stands out as a leading name in global luxury fashion. Its Shopify store features a wide range of designer products from more than 100 high-end brands and reflects the sophistication and elegance that match the company’s prestigious history.
This best Shopify brand offers a vast selection of luxury items and provides a seamless and stylish shopping experience. Their website is designed to make it easy for customers to navigate various categories and find exactly what they’re looking for, enhancing the overall user experience.
As one of the prominent brands that use Shopify, Hirshleifers continues to leverage the platform’s robust features to expand its reach and adapt to the evolving demands of the digital marketplace. Their commitment to maintaining high quality and service ensures they remain at the forefront of the luxury fashion industry.
➃ Huel | Nutritionally Complete Food
Launched in 2015, Huel (short for Human Fuel) has become one of the UK’s top success stories as we approach 2024. It started with nutritionally complete food in powder form. It has since expanded to include various products like hot meals in pouches, vitamin-enhanced drinks, snack bars, ready-to-drink beverages, and even clothing. This growth showcases Huel’s ability to innovate and expand successfully.
Huel uses the Shopify platform to efficiently handle and deliver its wide range of nutrient-packed products to an increasing number of areas worldwide. The platform’s ability to manage large orders showcases its scalability and reliability.
Huel is one of the most popular Shopify stores and stands out with its clean, minimalist design that enhances the shopping experience. For those looking to start your Shopify journey, Huel’s success is a powerful testament to what’s possible on this platform.
As a prominent player among Shopify clothing brands, Huel continues to leverage Shopify Plus to broaden its market reach and streamline operations. This strategic use of Shopify Plus helps Huel maintain its edge in a competitive market, ensuring it remains a favorite for consumers looking for convenience, quality, and style in their nutritional choices and apparel.
➄ Absolute Collagen
Absolute Collagen was established in 2017 by entrepreneur Maxine Laceby. The company quickly made a name for itself with its high-quality liquid collagen supplements, achieving significant success in the UK and internationally.
In 2022, Absolute Collagen was ranked fourth on the Sunday Times Hundred list, which highlighted Britain’s fastest-growing private companies. It maintained impressive growth by appearing again in 2023, ranked 35, with consistent annual growth exceeding 100%.
The brand has also garnered numerous accolades, such as being named in GQ’s ‘Top 7 Best New Grooming Products in the World‘ and winning ‘Best New Beauty Supplement‘ at the CEW Awards.
Starting in 2022, we began collaborating with Absolute Collagen, helping to enhance their performance further. We developed a new Shopify store for them, implemented a new subscription service using Recharge, and rolled out an integrated SEO strategy. These efforts increased their web traffic by 9% and boosted transactions by 47%. For more details, could you take a look at our case study?
Expanding on this success, Absolute Collagen is a prime example for businesses looking to join Shopify with partner benefits. Their journey demonstrates how partnerships can amplify growth and solidify a brand’s status among the biggest Shopify brands, showcasing the transformative potential of joining forces with experienced Shopify partners.
➅ Cettire
Cettire is a distinctive luxury retailer established by Dean Mintz. It showcases products from renowned designers like Balenciaga and Saint Laurent. Built on Shopify Plus, its website mirrors the high-end feel of its products with its neat layout and striking visuals.
The website’s design makes browsing over 500 designer brands easy for customers, providing a smooth and enjoyable shopping experience. Shopify Plus helps Cettire deliver this top-notch service efficiently, making it a standout among Shopify clothing brands.
Cettire’s approach provides valuable insights for those wanting to launch your Shopify store. By leveraging Shopify Plus, Cettire has expanded its reach globally, maintaining a sophisticated online presence that attracts a worldwide audience. This success highlights Shopify’s capabilities as an ideal platform for those aspiring to enter the luxury retail market.
➆ Allbirds
The concept behind Allbirds was to create an entirely new type of shoe made from natural materials. Tim Brown, originally from New Zealand, knew about the unique benefits of merino wool. Curious and innovative, he wondered why such a sustainable material was rarely used in shoe manufacturing. This curiosity sparked the beginning of Allbirds.
Their Shopify store does an excellent job of sharing the Allbirds story. It highlights its products and emphasizes the brand’s commitment to sustainability, all while keeping the website simple and easy to navigate.
For those inspired to start their Shopify journey, Allbirds serves as a fantastic model. Their approach shows how Shopify can effectively communicate a brand’s values and story, engage customers, and straightforwardly manage products. Allbirds promotes sustainability and demonstrates Shopify’s power in growing a business with a clear mission and unique product line.
➇ Beardbrand
Beardbrand began in 2012 when its founder, Eric Bandholz, attended a beard competition and decided to create a space for men with beards—dubbed “urban beardsmen”—to connect and share stories. The company started with a simple blog, a YouTube channel, and a Tumblr page. As it gained popularity, Beardbrand expanded and launched its store on Shopify.
This store has become a prime example of a successful Shopify store, continually growing and evolving. It has become a leading brand for men’s grooming products, offering items for beards and hair, body, and fragrances. Beardbrand has also embraced sustainability, encouraging customers to reuse their product containers and celebrate the wear and tear on their aluminum bottles and jars like badges of honor.
Beardbrand’s journey on Shopify shows how a simple idea can transform into a thriving business. It demonstrates the effectiveness of Shopify in supporting businesses from inception through growth and diversification. This store continues to inspire many looking to start their own Shopify journey, showcasing how to build a community and brand loyalty effectively.
➈ Wild Deodorant
You’ve probably seen their ads by now. This brand soared in popularity in 2022 after we helped launch their subscription-based Shopify store. Their presence continued to grow throughout 2023.
The brand, which produces sustainable deodorants, has won over a large audience with its refillable aluminum containers, constantly updated selection of scents, straightforward subscription service, witty marketing approach, and commitment to environmental sustainability.
Despite many trying to replicate its success, this brand remains the original and best in its field. It is known for its engaging ads and an ever-expanding array of scents and partnerships.
If you want to start your own online business, consider this an invitation to join Shopify with me. It’s a platform that supports innovative ideas and helps them flourish, just like this sustainable deodorant brand.
➉ Glowforge – Fitness and Nutrition
Glowforge is a top company in 3D laser printing. They let customers print designs on different materials like wood and leather. Their products are popular because they are both versatile and easy to use. By teaming up with Shopify Plus, Glowforge has increased its sales and improved how customers shop online.
This partnership with Shopify Plus has also helped Glowforge reach more people who love customizing their products. This move improves their services and helps them stand out in the competitive 3D printing market. With Shopify Plus, Glowforge can now offer an even better experience to its customers, making it easier for them to find and create exactly what they want.
⑪ Lazy Oaf
London’s streetwear brand stands out with its bold colors and 90s fashion vibes. For over 20 years, it has been known for its ever-changing collections and unique style. The brand needed a platform to keep up with its creative ideas, so we moved it from Magento to Shopify. In doing so, we built one of Shopify’s top stores.
The brand now enjoys a more powerful and flexible platform by migrating to Shopify. This move has allowed them to enhance their online presence and better showcase their distinctive style. If you want to start your Shopify journey and create a branded Shopify store, our successful project with this London brand demonstrates how Shopify can support your evolving needs and help you stand out in the market.
⑫ Tropic Skincare
Launched by Susie Ma after her time on ‘The Apprentice,’ Tropic Skincare has become one of the fastest-growing skincare brands in the UK. This Shopify store is an excellent example of attracting users, engaging them with products, and making it easy for them to buy or join as ambassadors to sell for the brand.
As one of the biggest brands on Shopify, Tropic Skincare shows how powerful a well-designed Shopify store can be. It stands out among the brands that use Shopify Plus for its ability to create an inviting shopping experience and support its growing community of ambassadors.
If you’re interested in seeing how a top Shopify store operates or want to start your own Shopify journey, Tropic Skincare offers a great example of success and innovation.
⑬ BUBS Naturals
Founded in 2017, BUBS Naturals is a California-based brand known for its wellness and fitness products. It is well-regarded for its Collagen protein and MCT Oil powder. BUBS Naturals promises high-quality products and customer satisfaction, and its reliable Shopify store helps it keep these promises. Plus, it gives 10% of its profits to charity.
If you’re interested in starting your online store, BUBS Naturals shows how effective a Shopify store can be. For those looking to join Shopify with me, exploring the Shopify stores directory can provide excellent examples of successful brands like BUBS Naturals. This can help you understand how a well-designed Shopify store can boost your business and support your goals.
⑭ SKKN by Kim
Kim Kardashian’s Shopify store has a clean, straightforward design with lots of white space. The homepage includes videos highlighting the store’s focus on cruelty-free, vegan, and clean formulas. This store is one of Shopify’s top sellers and shows how to run a successful store without overcomplicating. A Recharge integration allows customers to subscribe and set up automatic deliveries for their products.
For anyone looking to start their Shopify journey, Kim Kardashian’s store is an excellent example of how to keep things straightforward and effective. If you’re curious about how top brands operate, exploring the Shopify stores directory can show you other successful brands that use Shopify Plus. This can give you ideas on how to build your store and make the most of Shopify’s features.
⑮ Cosmix
Cosmix provides clean, plant-based supplements made by herbalists to boost your overall health. Their products use natural ingredients and avoid artificial additives. They focus on helping with immunity, digestion, stress, and skin health. Cosmix is committed to being transparent and sustainable, giving precise details about each ingredient and its benefits.
If you’re looking for high-quality supplements, Cosmix is an excellent choice because of its focus on natural ingredients and transparency. Their commitment to sustainability and clear ingredient information make it easy to choose good products for you and the planet. This approach ensures you get the most out of your wellness routine, making Cosmix a reliable option for anyone wanting to improve their health with clean, effective supplements.
⑯ Victoria Beckham
Victoria Beckham started her fashion brand in 2008. Since then, it has become known for modern minimalism, with stylish and versatile clothing that suits every part of a woman’s life. The brand is one of the biggest names on Shopify and serves as a great example of a well-designed Shopify store.
The website showcases its clothes, bags, shoes, and accessories using videos and photos. It also links to Victoria Beckham Beauty, another Shopify store that offers beauty, skincare, and fragrance products.
If you’re considering starting your online store, you might be inspired by Victoria Beckham’s success. For those looking to join Shopify with me, exploring how the biggest brands on Shopify operate can provide valuable insights. These examples show how a well-crafted Shopify store can enhance your brand and offer a top-notch shopping experience.
⑰ Dr Squatch
Dr Squatch has done incredibly well recently, partly thanks to its funny and engaging ads. When visitors arrive at the site, a ‘mystery offer’ pop-up encourages them to share their email addresses. The website displays products in a bright, lively way and clearly shows what the brand stands for. A subscription option also makes pricing better for customers while helping the company earn regular income.
For anyone considering starting a Shopify store, Dr Squatch is an excellent example of using humor and clear communication to connect with customers.
Offering subscription plans and eye-catching product displays shows how a Shopify store can effectively attract and keep customers. If you’re ready to start your Shopify journey, learning from successful examples like Dr Squatch can help you build a store that stands out and grows over time.
